How to Maintain Your Hair Color. Tips from the Experts

Whether your hair is short or long, having a great salon and an even greater hair stylist makes life just a bit brighter.
An enemy of vibrant color appears in the mundane! For example, a vibrant hair color fades quicker in the heated weather of Dubai. This premature fading might happen after a few washes without proper maintenance.
It’s a common situation, but It's Beauty offers an insight into how to properly maintain your hair coloring after a salon visit in the dry and humid climate of Dubai. We discussed it with the co-founder of It's Beauty, Nastya Bonds, and we remind you: Beware of those UV lights!
Common reasons for color fading in Dubai
The fading of a vibrant color, regardless of a beauty salon, happens often due to the hot and humid climate of the UAE. Who are the main culprits?
UV rays and sunlight
Both speed up the process of color degradation in your hair. Usually, intense sun exposure is the main villain in this premature fading scenario since its power UV lights can break down chemical bonds from the chosen pigment. It causes quick fading and even shifts in color tone.
Use heat protection to protect your hair color from the Sun’s harsh rays! It will save your color not only from thermal styling, but from the outside UV rays as well.
Humidity
Humidity is a common rival of a pretty hair routine, women with wavy or curly hair would understand that well. The constant change between AC-filled rooms and hot air outside makes your cuticles lift and swell, which allows the hair color to leave the roots more easily. Once it does, washing your hair just takes more off.
Hard tap water, saltwater, and chlorine
Hard tap water or water with chlorine or high in salts can also damage the color of your hair because it strips the richness and vibrancy of the hair color. It takes off that pretty shade, leaving a duller version with each wash.
It's Beauty’s guide on hair maintenance
Getting your vibrancy to stay shiny comes with keeping up with your stylist. It's Beauty advises visiting a salon and asking clarifying questions about your hair! At the salon, your hair color care can include these nice steps.
