KERATIN TREATMENTS NEAR ME

No use in googling “keratin treatment Dubai near me”. It’s Beauty has 4 locations in Dubai and Abu Dhabi, so we’re always close. Just pick a location closest to you and book and visit us!

EVERYTHING YOU NEED TO KNOW ABOUT KERATIN HAIR TREATMENT

Keratin, also known as Brazilian Keratin is protein treatment for your hair. Keratin gives it a healthy, voluminous, silky look. Keratin treatment can also be used to straighten your length, or, in case you have dense curls, to relax the coils. It removes frizz, making further styling easier and relaxes the strands. The protein strengthens the hair, temporarily bonding and repairing the damaged hair shaft. After the procedure, you will have up to 6 months of smooth, healthy looking strands, with the proper hair care.

ALTERNATIVE TO FORMALDEHYDE RELEASING CHEMICALS IN HAIR STRAIGHTENING

Keratin is a healthy alternative to chemical hair straightening. It just reintroduces protein already present in the hair. While straightening treatments also seem innocent enough, many products in this category contain formaldehyde.

This chemical can cause skin irritations and formaldehyde exposure to heat can even hurt your lungs, that’s why it’s best to avoid it and choose safer treatments instead.

FORMALDEHYDE FREE HAIR STRAIGHTENING FOR FRIZZY HAIR

At It’s Beauty salon we only use high-quality, safe hair treatments with no trace of formaldehyde. We will even out your hair texture, without any chemical treatments. Keratin treatment works for all hair types and hair lengths.

FRIZZ FREE HAIR

Our keratin treatment isn’t just a coat of gloss, it’s your shortcut to frizz free mornings, to hair that doesn’t puff up like cotton candy every time you blink at steam.

At It’s Beauty, we seal your hair strands from root to end with strengthening protein. That means no more panic over humidity or breakage. Your hair stays smooth, manageable, and obedient.

MYTHS ABOUT KERATIN HAIR TREATMENT

Let’s clear up a few common myths about keratin hair treatment:

• Keratin will make my hair poker-straight. Not really. It smooths and softens but won’t iron out your curls unless you ask for it.
• It’s full of scary chemicals. Ours isn’t. We don’t mess with formaldehyde releasing chemicals or anything that would be potentially harmful or unpleasant for our clients. We only use safe, smart, and salon-tested products like Davines, K18, Olaplex and Tokio Inkarami.
• Keratin is only for thick or coarse hair. Actually, it works wonders on fine, damaged hair too—especially if you’re dealing with breakage or dryness from heat styling or colour.
• I’ll have to chop off my hair if I don’t like the results. Nope again. The treatment fades out gradually, so your hair grows out naturally. No dramatic lines, no salon regrets.

If your hair is misbehaving and you want a fix that lasts for a while—keratin is your friend.

BENEFITS OF BRAZILIAN KERATIN TREATMENT FOR ALL HAIR TYPES AND DAMAGED HAIR

Think of Brazilian keratin treatment as rehab for your hair. Burnt out ends? Gone. Dry texture? Smoothed. Curls you love but wish would listen once in a while? We get that too.

Here’s what you’re signing up for:

• Up to 6 months of smooth, shiny hair
• Instant styling ease—your hair dries faster, behaves better
• Protein restoration for chemically treated or heat-stressed strands
• Frizz control even in Dubai's lovely 90% humidity
• Works on straight hair, curls, and every hair type in between

We customise the result to your texture and hair type. So if you want to keep your waves and just remove the chaos, that’s exactly what you’ll get.