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Living in Dubai with Damaged Hair? Try These 5 Powerful Deep Conditioning Masks

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In Dubai, hair is under constant pressure: strong sun, dry air, indoor AC, frequent color services and tight ponytails. All of this can leave even naturally strong hair looking a little tired. That’s why deep conditioning masks are not a luxury here – they’re part of basic self-care.

At It’s Beauty, co-founder and beauty expert Nastya Bonds has built the hair program around high-performance treatments from brands like Davines, Olaplex, K18, and Tokio Inkarami – the same lines used in leading salons worldwide. With more than 10 years in the beauty industry and a network of studios in Dubai and Abu Dhabi, she focuses on treatments that actually change how hair feels, not just how it looks for one evening.

Why Deep Conditioning Masks Matter So Much in Dubai

In Dubai, it’s common for women to go from intense heat outside to cool interiors and then into busy evening schedules. Hair has to cope with:

  • UV exposure and heat outside;
  • Dry air-conditioning;
  • Hard water and frequent washing after the gym, beach, or pool.

Even if hair looks fine at first glance, the internal structure can slowly lose moisture and elasticity. Deep conditioning masks step in here — they are a core part of professional hair care & deep conditioning in Dubai salons.

The Top 5 Deep Conditioning Masks for Damaged Hair (Used and Loved at It’s Beauty)

Each of these masks targets a slightly different type of damage. During a consultation, the stylist will help choose one that matches your hair history: bleaching, highlights, frequent styling, or simply dryness from the climate.

1. Davines Naturaltech Nourishing Vegetarian Miracle Mask

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This mask is a salon favorite for dry, brittle, or generally “tired” hair. Its formula is designed to deeply moisturize the hair fiber, restore softness, and make hair easier to comb without weighing it down.

At It’s Beauty, this mask is often used on mid-lengths and ends for women who color regularly or spend a lot of time outside. After a gentle shampoo, the mask is applied section by section, then left to absorb while the stylist performs a light scalp massage, similar to targeted scalp treatments. The result is hair that feels smoother and more hydrated, with fewer dry ends.

2. Olaplex No. 8 Bond Intense Moisture Mask

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Olaplex is well-known for its bond-building technology, and No. 8 is the line’s dedicated deep moisture mask. It’s created to deliver intense hydration while strengthening internal bonds, so hair feels softer, shinier, and more resilient after every use.

In the salon, this mask is especially useful for color-treated and highlighted hair. The formula penetrates deeply to improve shine and body while keeping the hair light and bouncy for Dubai clients who prefer movement and a natural, airy finish. Stylists at It’s Beauty often pair No. 8 with a precise blow-dry as part of professional haircut & styling for a glossy, camera-ready result.

3. K18 Leave-In Molecular Repair Hair Mask

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K18 works differently from traditional masks. Instead of just coating the hair, its peptide technology is designed to reconnect broken keratin chains inside the fiber. The damage that happens after bleach, color services, and heat. It’s a leave-in treatment that takes only four minutes to work and does not need rinsing.

For busy women in Dubai, this is a practical option: the stylist applies a precise amount after shampooing, then lets it work while preparing the styling section. As it is a leave-in product, it continues to support hair health even after you leave the salon. Many clients who regularly blow-dry or straighten their hair notice that strands feel stronger and less fragile with a K18 course.

4. Tokio Inkarami Home Mask (to Support In-Salon Tokio Treatment)

Tokio Inkarami is a professional Japanese system known for deep repair and shine. The home mask version is formulated to extend the effect of the in-salon treatment, focusing on repairing the cuticle, smoothing the surface, and improving elasticity.

At It’s Beauty, Tokio Inkarami is recommended for clients who want that “liquid hair” effect after complex bleaching or frequent color changes. The professional treatment is done in the salon, and then, if the stylist sees it fits your hair, the matching home mask can be suggested as part of a controlled aftercare plan.

5. Davines Replumping & Nourishing Masks for Climate-Stressed Hair

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Davines’ professional Replumping and Nourishing lines are designed to hydrate and strengthen hair while improving elasticity. In practice, this means hair feels bouncier, less frizzy, and more resistant to daily stress.

In Dubai, these masks work well for clients who don’t color heavily but still feel their hair is “deflated” from AC and the environment. A typical It’s Beauty session can combine a Replumping mask with a gentle scalp treatment using Davines Naturaltech products, followed by a soft, polished blow-dry that holds its shape even after a long day at the office or a late dinner at the Marina.

Deep Conditioning Secrets Used at It’s Beauty

The mask itself is only half the story. The way it’s used – and what you do after the appointment – makes a big difference. This is where the salon’s structured approach helps women in Dubai keep their hair healthy every day, not just right after the blow-dry.

Before Your Session

When booking through the website or the It’s Beauty app, it helps to think about what you actually want from that visit: more shine, less frizz, softer ends, or support after a new color.

During the in-salon consultation, set realistic “session goals” with your stylist and agree on healthy limits – how light to go with color, how much length to trim, and how often to repeat treatments.

Aftercare

To protect your results, stylists at It’s Beauty usually give a short, personalized routine. They may recommend salon-grade products to use at home and show exactly how much mask or serum to apply. If you want your deep conditioning session to “work better” for you, there are a few rules the team generally asks clients to keep in mind:

  • You should stick to the home-care plan recommended by your stylist and avoid adding extra masks or oils without checking with them first;
  • You should not increase the frequency or amount of a professional mask on your own, and you should always ask your stylist before trying any new intensive treatment at home.

Sticking to these simple limits creates a consistent care routine that supports long-term shine and strength.